The number of train ticket inquiries has soared, and ＂the hottest May Day Golden Week in history＂ has come？
Small holiday is an important window to stimulate consumption vitality and observe the inherent potential of the economy. With the release of various May Day holiday booking data, industry insiders analyzed that this year’s May Day holiday will become "the hottest May Day Golden Week in history". Through these data, we may get a glimpse of the economic vitality and consumption potential in the tourism market behind the strong holiday market demand.
Economy class of some flights in many places has been sold out.
"I didn’t expect it to be so hot." Jing Jiang, who hasn’t traveled for a year, plans to spend her holiday in Sanya during the May Day holiday. However, when booking air tickets, she found that the economy class of flights from Chengdu to Sanya was almost full price from April 30th, and some direct flights were sold out on May 1st, leaving only a few business class tickets, with the highest price of 10,120 yuan.
"The volume and price have risen together". Judging from the booking situation of Ctrip tickets, at present, some flights in economy class have been sold out, the order volume of air tickets has increased by 23%, and the average fare of economy class is 1,021 yuan, exceeding the average price in the same period in 2019. According to the big data of air tickets from the same journey, the booking situation of May Day air tickets as of mid-April shows that there is a strong demand for domestic civil aviation travel from April 30 to May 5, and the average air ticket price is around 800 yuan (excluding airport construction fees and fuel costs), among which the average air ticket price in the last two days of the holiday will exceed that in 1000 yuan, exceeding the level of the same period in 2019 and 2020.
The same tight phenomenon also appears in train ticket booking. According to the big data of the same journey platform, the pre-sale of train tickets on April 16 shows that the tickets on most lines of train tickets on the day before the May Day holiday (April 30) appeared "second light". On April 30th, the query volume of train tickets on the same journey platform surged 56 times compared with the ordinary working day in April before and after the ticket release. Guangzhou South Railway Station, Chengdu East Railway Station and Shenzhen North Railway Station will be the railway stations with the largest passenger flow.
Per capita consumption of inter-provincial travel increased significantly year-on-year
"The first batch of May Day guests in the store booked the air ticket hotel in early April. Judging from the current booking situation, the domestic tour during the May Day Golden Week this year must be very hot ‘ Explosion ’ The inter-provincial tour of 4 to 6 days is the most popular, such as Sanya in Hainan, Kanas in Xinjiang, Xishuangbanna in Yunnan and other line products are the most popular among tourists. " Hoang Cam, assistant general manager of Sichuan Youth Travel Service, told the reporter that this year, tourists’ demand for group tours has also changed, such as choosing more high-quality boutique holiday hotels and villas for travel accommodation, and the booking volume of high-end private groups with better travel quality has also increased significantly.
The five-day long holiday during the May Day holiday has stimulated the rapid warming of cross-provincial travel products of travel agencies. As of April 14th, the number of people booking May 1st inter-provincial group tours through Ctrip platform has increased nearly six times compared with the same period in April (covering Tomb-Sweeping Day). At the same time, the travel data of the same journey also shows that as of April 15th, the booking volume of domestic inter-provincial travel and Zhou Bianyou during the May Day holiday has exceeded that during the Qingming holiday, among which the domestic inter-provincial travel and Qingming holiday increased by 200% month-on-month, up by 170% compared with the same period in 2020, and it is expected that these two figures will continue to widen in the next two weeks.
From the perspective of travel price, the May Day holiday has a certain increase compared with before and after the holiday. For example, "Sanya pure play +180-degree invincible sea view room+Atlantis Aquarium or Water World+wuzhizhou+Paradise Forest Park+Tianya +108 meters South China Sea for a 5-day group tour", the current price is between 4,528 yuan and 5,200 yuan until April 28, and it rises from 6,796 yuan to May 1 from April 29.
What is the per capita consumption budget of tourists who choose to travel across provinces? Shenzhen, Hefei, Wuxi, Xiamen and Nanjing are cities with high per capita consumption of inter-provincial travel in China. The average per capita consumption of TOP10 cities is about 2,890 yuan, and in 2020 this figure will be about 1,688 yuan.
Hotel orders exceeded the same period in 2019.
While the passenger flow has increased significantly, the average prices of hotels and car rentals in popular tourist destinations have also increased significantly. The average prices of hotels in some areas even exceeded the pre-epidemic level, and the car rental prices also showed an upward trend of 30% to 40%.
Ctrip data shows that the current hotel order volume has increased by 43% compared with 2019, and many high-star hotels have been hard to find a room. The average price of hotel orders corresponding to Ctrip platform has risen, surpassing the average price in the same period in 2019. According to the big data of accommodation on the same journey platform, among the top ten tourist cities, the biggest increase was over 200%. For example, the year-on-year increase in Qinhuangdao was as high as 222.2%, and even the average hotel prices in some cities exceeded the same period in 2019. For example, the average hotel price in Sanya increased by 80.5% compared with the same period in 2019, and the average price per night was as high as 1,696 yuan.
Ctrip data also shows that the current car rental orders for May Day travel have increased by 126% compared with the same period in 2019, of which nearly 90% are inter-provincial demand. The number of car rental orders in Northwest China, Xinjiang and Xizang showed an "alarming" growth trend. Compared with the same period in 2019, the car rental orders in Xining, Yinchuan, Kashgar, Urumqi and Lhasa increased by 198%, 271%, 500%, 367% and 229% respectively. (Reporter Li Yanqin)