Revealing the fact that the honor guard of the People’s Liberation Army wears out 7 pairs of boots every year and does not shed tears for 30 seconds in the wind.

  CCTV News:The honor guard of the Chinese People’s Liberation Army (PLA), as the only unit in China that undertakes the task of ceremonial ceremonies at the national level, has long been a shining national business card for its vigorous pace and upright posture. And behind every appearance, how are the honor guards selected and trained? Let’s get to know each other.

  The honor guard of the Chinese People’s Liberation Army (PLA) is a ceremonial unit that mainly carries out the task of ceremonial ceremonies, and is mainly responsible for the welcoming ceremony held by the leaders of the party, the state and the military for foreign heads of state, heads of government and senior military generals when they visit China.

  Han Jie, the captain of the honor guard of the Chinese People’s Liberation Army, said that to be an honor guard, we must first meet the requirements of People’s Republic of China (PRC)’s military service law. On this basis, there are some special conditions for the selection of our honor guards. For example, the height of male players should reach more than 1.80 meters, and the height of female players should reach more than 1.73 meters. Their daily performance should be good, their bodies should be symmetrical and their facial features should be correct.

  Reporter Zhou Su said, I am now in the training ground of the honor guard of the Chinese People’s Liberation Army. Behind me, the officers and men are training step by step and step by step. This kind of training is done day after day and year after year, just to show the honor guard the best in all major tasks.

  One minute in front of the stage and ten years behind the scenes, all the accurate queue movements of the honor guards come from thousands of repetitions and polishing.

  Members of the honor guard of the Chinese People’s Liberation Army said that I had participated in the military parade for 15 years. At that time, the longest standing posture was five hours. From 9: 00 am to 2: 00 pm, I stood dizzy and uncomfortable. Finally, I persisted.

  Players wear out 7 pairs of boots per year.

  March forward with the military career of every honor guard. The soldiers told reporters that each of them wears out an average of seven pairs of boots every year, and all of them have worn-out scars on their feet. The cumulative distance of marching in the three years is equivalent to one or several miles of the 25,000-mile long March, and the annual sweat is nearly one ton.

  The members of the honor guard of the Chinese People’s Liberation Army said that because they wear riding boots, which are relatively long, with wood under them, they walk for a long time, and their heels are easy to wear out and bleed, so there is no way. I will continue to insist (when performing tasks), and soldiers must insist.

  The players face the wind for 30 seconds without blinking or crying.

  As a symbol of the country, the honor guard is the glory of the army. When facing foreign guests, every guard of honor needs to be radiant and natural. During the training, the soldiers should not blink or shed tears for 30 seconds under the condition of facing the wind and the light. In order to keep the best state in all tasks, the guard of honor also needs to carry out targeted expression and eye training.

  Members of the honor guard of the Chinese People’s Liberation Army said that the requirement of our honor guard for the honor guard is that we don’t blink for 45 seconds. In summer, we practice in front of the sun, and in winter, we practice against the cold wind, so every soldier can keep the wind blowing and the sand playing.

  It is understood that the honor guard of the Chinese People’s Liberation Army has successfully completed more than 4,000 ceremonial ceremonies since its establishment more than 60 years ago. At all times, it has completed various major tasks with high quality with the standard that appearance is wonderful and appearance is shocking, fully demonstrating the era style of the whole party, the whole army and the people of the whole country to forge ahead in a new era and start a new journey.

Real version of Sewing Machine Band? Yao Chen feels the charm of "hometown of guitar"


Special feature of 1905 film network Last year, on the National Day, Dapeng filmed the feelings and charm of guitar music with a "Sewing Machine Band". In the film, the passionate performance of the band members in the "Big Guitar Square" has infected countless audiences.

The movie ended, and the big guitar square in Sewing Machine Band no longer exists. However, in Guizhou, thousands of kilometers away from the northeast, a county named Zheng ‘an is staging its own inspirational story of poverty alleviation with the help of handfuls of small guitars. 

 

Zheng ‘an, located in the hinterland of Wuling Mountain in northern Guizhou, is a national key poverty alleviation and development county under the jurisdiction of Zunyi City, Guizhou Province.

 

Walking in this small town surrounded by mountains, you will find that street lamps on both sides of the road, fountains in convenience parks and humanistic sculptures everywhere are full of exquisite "guitar" elements, which have been closely linked with the cultural life of Zhengan people.

 

What kind of "fate" is this? On September 27th, we just arrived in Zheng ‘an to participate in the "Fight Against Poverty — — Team Yao Chen, an actor in the fourth stop of the "Starlight Action" charity event, listened to the introduction of the relevant person in charge of the local county government at the poverty alleviation research and planning meeting.

 

Everything starts with a decision made by the county five years ago. In 2013, Zheng ‘an County seized the opportunity of industrial transfer in coastal areas and introduced the guitar manufacturing enterprises originally located in Guangzhou into its own home, making the guitar manufacturing industry gradually become an important starting point for local industries to help the poor.

 

Now, after several years of development, Zhengan has built the world’s largest guitar production base, and 26 enterprises have successively entered the guitar industrial park, with an annual output value of over 1.5 billion. In addition to the advanced cloud data center and modern production workshop covering an area of more than 600,000 square meters, the guitar culture theme park here will also help Zhengan to truly realize the industrial upgrading from industrial production to manufacturing, culture and tourism.

 

Talking about the local cultural development, Cheng Xiaoqiu, deputy secretary of the Party Working Committee of Guizhou Zheng ‘an Economic Development Zone, specially introduced the guitar cultural square which is popular in the local area.

The design of the square coincides with the big guitar square in Sewing Machine Band, which is also dominated by several giant guitar symbols. Every evening, the local people like to relax there, overlooking the night scene of the square, and the lights also outline the shape of the guitar on the ground, which is full of design.

 

Hearing this, Yao Chen, who usually likes music, showed great interest. As soon as they left, the group set off directly from the planning meeting site and went to this guitar culture square, which can be called the absolute "bright spot" in Zheng ‘an County.

Although it rained in the sky, there were still many people gathered in the square. Everyone was scattered around the guitar playing groups, feeling the music and enjoying the comfort of the night in the small town.

 

The first group of performers Yao Chen met was the local children’s guitar band "Orange Band", the oldest of whom was only 18 years old. Taking the opportunity of learning guitar playing, several teenagers got together and formed this band "The sparrow is small but complete".

Usually, they often perform for their classmates at school. Chen Qin, a guitarist, told us that every time she heard her classmates sing along with her piano, she would feel very happy.

 

Further on, Yao Chen was suddenly attracted by an absolute "budding guitarist". On the bench, a little girl with a double ponytail is seriously playing a "little guitar" that is very commensurate with her. The immature children’s voice hit everyone present at once.

 

The little girl is 5 years old and has been studying guitar playing for more than a month with her parents who love music. Seeing Yao Chen, she shyly took out a gift for "Little Potato", and Yao Chen happily took it and opened it on the spot. It turned out to be the "Little Guitar" played by the little girl — — Ukulele Yao Chen not only gladly satisfied the little girl’s wish to take a group photo, but also sent her an invitation: "Welcome to Beijing, ok?"

 

In addition to children who like guitar and love music, there are more players from all walks of life in this guitar culture square, expressing their feelings for Zheng ‘an through their guitars. Li Xu and Zheng Song, poverty alleviation cadres, and two local teachers have formed a special "poverty alleviation cadre band".

 

Li Xu has a personal experience in his own poverty alleviation work for Zheng ‘an’s efforts to develop through guitar manufacturing, a pillar industry in the past five years. The continuous construction and growth of guitar production bases has helped more young laborers in counties to find jobs at home, which has greatly promoted the progress of local poverty alleviation.

 

Along with it, there are also local cultural industries. Li Xu saw that more and more people began to learn and play the guitar with the continuous integration of guitar into local people’s lives. There are more and more guitar playing educational institutions in the county. "Many children go to school, which can not only cultivate interest, but also make a group of talents in the future."

 

Due to the busy daily work, the band of poverty alleviation cadres seldom get together to perform, but Zheng Song always puts a guitar in his dormitory and plays a song when he is free, which is the best way to relax.

 

I felt a round of Zheng ‘an people’s enthusiasm for guitar at close range in the square, which made Yao Chen more curious about this instrument. At the planning meeting, Yao Chen and the research team decided on tomorrow’s itinerary. At that time, she will go to the guitar production base to experience the whole process of a piano from material processing to product delivery.

Oscar winner alan arkin confirmed to join the live-action version of Dumbo.

1905 movie network news According to foreign media reports, Disney’s live-action version of Dumbo has identified a new Casper, who was confirmed to join by alan arkin who won the Oscar for Best Supporting Actor. Currently, the film is being filmed in London.

The live-action version of Dumbo is based on the 1941 animation remake and adapted from children’s novels. The main story is that Danbo, a circus elephant, was teased and bullied because of his unusual appearance. His mother was put in a cage because she taught the other party a lesson. The elephant tried his best to save her mother and accidentally discovered one of his unique skills. Although the 1941 version of Dumbo is only 64 minutes long, many paragraphs have become classics.

Alan arkin will play wall street tycoon Remington Griffin and Colin Farrell will play former circus star Holt Farrell. Danny devito’s circus owner hired Holt to take care of the newborn elephant, but Holt’s children found that the elephant could fly, and michael keaton’s slick entrepreneur and Eva Green’s acrobat tried to steal the elephant. The details of alan arkin’s role are unknown. However, the whole story of the live-action version has changed greatly.

Alan arkin had previously appeared in "Little Miss Sunshine" and "The Russians are coming! The Russians are coming! "and many other works.

The live-action Dumbo is directed by tim burton, who has directed many films and is good at Gothic style. Ehren Kruger, a series of screenwriters, plays the script of this film.

It is reported that the live-action version of Dumbo will be released in the United States on March 29, 2019. In addition to this film, Disney also adapted The Lion King into a live-action version.

Dai Xianglong: The income of the social security fund in the first half of the year is not equal to the shrinking of stock assets.



  As one of the largest institutional investors in China, the national social security fund has attracted much attention from the market. Recently, the Social Security Fund has many new ideas and actions on investment. Focusing on related hot issues, our reporter recently interviewed Dai Xianglong, chairman of the National Social Security Fund Council.


  China is a developing country, and there is no surplus of funds. However, the channels for converting social funds into capital are too narrow, and the proportion of direct financing should be increased through multiple channels.


  Reporter: You have served as the leader of commercial banks, central banks and local governments, and now you are in charge of the work of the Social Security Fund Council. It should be said that you have been exposed to the capital market from all angles. The 17th National Congress of the Communist Party of China proposed to optimize the capital market structure and increase the proportion of direct financing through multiple channels. What do you think is the significance of capital market to China’s economic and financial development? What aspects should we focus on to develop and improve the capital market at present?


  Dai Xianglong: The capital market, also known as the long-term capital market, refers to places where various funds are borrowed and traded for more than one year. In China, the capital market mainly includes national debt market, stock market, medium and long-term corporate bond market and medium and long-term loan market. Developing capital market is of great significance for deepening the reform of financial system and promoting economic and social development. In terms of financing, enterprises can obtain long-term funds for production and construction, and most of these funds become enterprise capital, which improves their own development ability and corporate governance level; In terms of investment, it can preserve and increase the value of funds, generally speaking, it can get a higher return than the interest on bank deposits, which is beneficial for urban and rural residents to convert some deposits into equity and increase property income; In terms of market function, it can guide social funds to invest in regions, industries and enterprises with high efficiency in the use of funds; From the perspective of strengthening the national macro-control ability, it can promote the adaptation of capital supply and credit supply, reduce excess liquidity, reduce dependence on foreign capital, and better promote the balance of payments.


  After long-term efforts, the reform and development of China’s financial industry has achieved remarkable results, but there are still many outstanding problems to be studied and solved, including the low proportion of direct financing. It has been 15 years since the Third Plenary Session of the 14th CPC Central Committee proposed to increase the proportion of direct financing, but the progress is not obvious enough. From 2001 to 2006, the ratio of stock financing to loan increase in that year was the lowest 2.1% and the highest 9.5%. In 2007, the stock market rose sharply by more than 20%, and this year it will definitely drop sharply. China is a developing country, and there is no capital surplus. Excess liquidity refers to the short-term capital supply exceeding the macro-control capital demand, which leads to the excessive growth of asset prices. At present, there is "excess liquidity" in China. First, because of the imbalance of international payments, foreign exchange reserves occupy too much RMB funds; Second, because of the insufficient capital formation and the rapid growth of credit capacity, the channels for converting social funds into capital are too narrow, and a large amount of funds are converted into credit funds. The unreasonable structure of social funds reduces the utilization rate of social funds. In recent years, to create 100 yuan’s GDP in China, it needs 160 yuan’s money supply, which is more than double that of the United States, and also exceeds that of Japan, which mainly relies on indirect financing.


  The report of the 17th National Congress of the Communist Party of China proposed to "optimize the capital market structure and increase the proportion of direct financing through multiple channels". In this regard, we should conscientiously implement:


  First, we should continue to expand stock financing. China’s economy and society have developed steadily, national strength has been continuously improved, market management has been gradually improved, and the stability and development of the stock market have a good foundation. By adjusting the financing rhythm, increasing institutional investment, strengthening system construction and innovating the stability mechanism, China’s stock market will surely develop steadily. At present, we should implement a tight monetary policy, focus on controlling inflation, and at the same time pay attention to the healthy development of the capital market and maintain the stability of the real estate market.


  The second is to develop bond financing. By the end of June 2008, the total amount of bonds in China had reached 13.74 trillion yuan, but 91.5% were government bonds, policy financial bonds and central bank bills, and corporate and corporate bonds only accounted for 8.5%. It is necessary to speed up the development of enterprise credit rating agencies, improve the bankruptcy settlement mechanism, strengthen the coordination of financial regulatory agencies, and solve the guarantee problem of corporate bond issuance, so that the issuance and transfer of corporate bonds can be greatly developed.


  The third is to create fund financing. Fund financing includes securities investment funds, venture capital funds and equity investment funds. At present, securities investment funds have been stipulated by law and have developed rapidly; Venture capital fund, which has administrative regulations, is small in scale; Equity investment funds or industrial investment funds are still in the experimental stage of reform and should be boldly and comprehensively promoted.


  Reporter: In 2006, Tianjin applied to the State Council to set up the OTC market of unlisted public companies. What is the purpose of setting up this market? What role can it play in the whole capital market system?


  Dai Xianglong: The securities trading market includes the on-site market and the off-site market. OTC market mainly refers to the over-the-counter market (OTC), which provides stock quotation and transfer services for public companies that fail to meet the listing conditions. The establishment of over-the-counter market is conducive to increasing the proportion of direct financing through multiple channels, providing capital for more and wider public companies than listed companies and promoting capital flow; It is conducive to providing capital for small and medium-sized enterprises that do not have listing conditions for the time being and are in the initial stage of development, but have strong growth, and promoting the development of small and medium-sized enterprises and scientific and technological small and medium-sized enterprises; It is beneficial for unlisted public companies to improve the corporate governance structure and provide more high-quality listed companies for the stock market.


  It has become an established policy in the State Council to create conditions to build an OTC market and form a mechanism for quotation and transfer of shares of unlisted companies under unified supervision. The CPC Central Committee and the State Council have incorporated the development and opening-up of Tianjin Binhai New Area into the national development strategy layout, and the State Council has approved Tianjin Binhai New Area as a national comprehensive reform pilot zone, and made financial reform the focus of reform. On March 13th, 2008, the State Council officially approved the "Overall Plan for the Comprehensive Reform of Tianjin Binhai New Area", proposing that "it is necessary to create conditions for the establishment of a national unlisted public company equity trading market in Tianjin Binhai New Area". It is understood that this reform is being carried out quickly. Shanghai will gradually become an international financial center. Beijing, as the capital of China, is actually the financial decision-making management center of China. Tianjin will build an over-the-counter trading market, and other big cities will play an important role in the regional financial market. China has a vast territory and a growing economic aggregate. Under the unified planning of the state, we should give full play to the role of relevant cities and jointly promote the reform and development of China’s modern financial industry.


  ● The Social Security Fund does not directly invest in a single stock, and there is no so-called insider information source. It independently conducts investment business in accordance with relevant regulations.


  Reporter: You have always stressed that social security funds should pursue the concepts of long-term investment, value investment and responsible investment. Recently, you also said that the Social Security Fund will do what we should do in the stable development of the stock market. Can you elaborate on the role played by social security funds in the stock market in recent years? Will the social security fund change in the way or proportion of stock investment in the future?


  Dai Xianglong: On September 25th, 2000, the CPC Central Committee and the State Council announced their decision to establish the National Social Security Fund and set up the National Social Security Fund Council to manage and operate this fund. The National Social Security Fund is a central strategic reserve, which is mainly used to cope with the pressure that pensions can’t cover their expenses during the peak period of China’s aging. The fund comes from the central financial allocation, the income from the reduction of state-owned shares and the transfer of shares, part of the lottery public welfare fund, investment income, etc., and invests in fixed-income products, stocks and industrial investment. The national social security fund has formed a unique investment concept and style: First, it insists on long-term investment. In a long period of time, the state has no major expenditure arrangements for social security funds, and social security funds have always insisted on obtaining stable and high returns through long-term investment. The second is to insist on value investment. Social security fund investment has no so-called inside information, based on the analysis of financial market trends, investing in diversified financial products with high current and potential returns. The third is to insist on responsible investment. The investment decision of social security fund should not only ensure the preservation and appreciation of the fund, but also maintain the stability of financial market and promote the economic development of enterprises and regions. By the end of 2007, the total assets of the national social security fund were more than 500 billion yuan, and the average annual rate of return in the past five years was 10.7%. It is predicted that the total assets will exceed 1 trillion yuan by 2010.


  Pensions in all countries are an important source of investment in the capital market and an important pillar to stabilize the stock market. There are more than $20 trillion in global pensions, accounting for a quarter of the global capital market. At the end of 2007, the national social insurance assets were 1.5 trillion yuan, the total assets of commercial insurance companies were close to 3 trillion yuan, and the urban and rural savings were 17.6 trillion yuan, and the ability to invest in the capital market was continuously enhanced. The national social security fund has played an important role in the development and stability of the capital market: first, the total investment has been increasing. At the end of 2007, the social security fund invested 485.4 billion yuan in stocks and various financial products with a term of more than one year, accounting for 95% of all assets, including 181.6 billion yuan in domestic and foreign stocks. The second is to insist on long-term investment. Especially when the stock market is depressed, it can show the stabilizing effect of social security fund on the stock market. The third is to promote the standardized operation of the fund industry. So far, we have selected 10 fund management companies as investment managers of the national social security fund to promote the fund management companies to continuously improve their management level. Fourth, the social security fund directly invested in enterprises and invested more than 40 billion yuan in equity investment funds to participate in the management of companies, which promoted the improvement of the governance structure of listed companies. With the strengthening of the national social security fund, we will play a greater role in promoting the development of the capital market.


  Social security fund has gained some experience in improving investment management. The social security fund will invest in domestic and foreign stocks and some bonds, and implement entrusted management through open market competition for asset management companies. At the same time, the total amount of investment in various financial products shall be controlled in proportion, the proportion of investment in five years and each year shall be defined, the rolling operation shall be carried out, and fine-tuning shall be carried out quarterly within the allowable range. Practice has proved that the above investment management methods are effective. The Social Security Fund does not directly invest in a single stock, and there is no so-called insider information source. It independently conducts investment business in accordance with national laws and regulations and market supervision regulations, and in accordance with the National Social Security Fund Investment Management Regulations formulated by relevant departments in the State Council. Now, due to the stock market downturn, stock investment has been within the internal control ratio. I believe that our investment managers will definitely adhere to the concepts of long-term investment, value investment and responsible investment, and correctly handle the relationship between investment and risk. Doing so can not only maintain the stability of the stock market, but also meet the interests of the social security fund.


  ● The development of equity investment funds is conducive to converting some corporate and individual deposits into capital, reducing international capital inflows and alleviating the pressure of RMB appreciation.


  Reporter: Under your impetus, China’s first industrial investment fund-Bohai Industrial Fund was established in Tianjin in 2006. In April this year, the State Council approved the National Social Security Fund to invest in industrial funds and equity investment funds; Recently, the Social Security Fund has invested 4 billion yuan in Xiang Ding Hui and Hongyi Funds. So, what role do you think equity investment funds can play in the development of capital market? What problems need to be solved in the current development of equity funds? Next, what are the plans of the social security fund in the investment of equity funds? Are you considering launching new funds and fund management companies with social security funds as the leading factor?


  Dai Xianglong: Equity investment fund is a combination of capital and wisdom, which has a special function in promoting the development of capital market. The development of equity investment funds is an urgent need for enterprises to expand their capital, for investors to maintain and increase their value, for improving the capital market and for improving macro-financial regulation. As a developing country, China is not well-off in social funds. The current excess liquidity is due to insufficient capital formation, excessive credit capacity and unreasonable social capital structure. The development of equity investment funds is conducive to converting some corporate and individual deposits into capital, reducing international capital inflows and alleviating the pressure of RMB appreciation. At present, the development of equity funds should focus on studying and solving the following problems:


  First, speed up the pilot reform. As early as 1997, the central government requested the formulation of industrial investment funds. Over the years, relevant departments have done a lot of work, but overall, the progress is slow. The industrial investment fund pilot working group led by the National Development and Reform Commission has been established for more than eight months, and the relevant work is progressing smoothly. We hope that the pilot working group will report the "Overall Plan for Industrial Investment Fund Pilot" as soon as possible, strengthen the guidance for the pilot work, and speed up the approval of relevant funds.


  Second, measures for the management of equity investment funds should be introduced as soon as possible. The registration, management, transaction and taxation of equity funds shall be stipulated according to law, the supervision system shall be improved, and favorable conditions shall be provided for the development of equity funds in terms of investment and withdrawal. There are many administrative departments in China. Due to historical reasons and different angles, the same noun with the same basic attribute has different expressions in different departments, which often affects the promotion of related work. The operating principles of industrial investment funds and equity investment funds are basically the same, and equity investment funds are often referred to as private equity investment funds. Therefore, I suggest that industrial investment funds and private equity investment funds can be collectively referred to as "equity investment funds" in China at present, and corresponding management regulations or measures should be formulated as soon as possible. In terms of the establishment method of equity investment funds, the requirements for the establishment of corporate system, trust system and partnership system and the tax system are stipulated according to law, which are independently selected by investors.


  Third, actively cultivate fund management professionals. At present, the development of equity investment funds is not a lack of money, but a lack of excellent management talents. It is necessary to speed up the training of senior talents in fund management, and appropriately set up Sino-foreign joint ventures or wholly foreign-owned equity investment fund management companies.


  The National Social Security Fund will sum up the past experience of participating in launching a number of industrial investment funds, apply the policy that the State Council has given us that the total investment in equity investment funds can reach 10% of the total capital, and give full play to the role of social security funds in promoting equity investment funds. We will formulate measures for the management of social security funds investing in equity funds, select and hire fund management teams in an open, fair and equitable manner, and focus on investing in growing small and medium-sized enterprises. If the market needs it, we will consider setting up a new equity investment fund and its management company led by the National Social Security Fund, and compete reasonably with its peers in business development according to law.


  ● In the face of large fluctuations in the stock market, the social security fund will continue to adhere to the original investment philosophy and investment management methods, and stabilize the proportion of investment in stocks.


  Reporter: In the past five years, the rate of return of the national social security fund was much higher than the inflation rate in the same period, achieving the goal of maintaining and increasing value. Especially in 2007, due to the proper investment strategy and the sharp rise of the stock market, the social security fund has realized income of 108.4 billion yuan. Judging from the situation this year, the performance of the stock market is not satisfactory. Can the social security fund continue to achieve better returns and what adjustments will be made in its investment strategy?


  Dai Xianglong: Due to the changes in the financial market and investment structure, the investment returns of pension funds around the world fluctuate every year. Since last year, due to the global stock market decline, the return on pension investment in various countries has generally declined, and many funds have also suffered large losses. In 2007, the social security fund achieved a high income, but it can not be simply regarded as a one-year income, but the result of the long-term asset allocation of the social security fund during 2003-2006, and the result of the long-term investment goal of the social security fund. According to the minimum risk control requirement that the social security fund will not lose money on average for five years, the high income in 2007 will also bear the market risks and investment losses this year and in the future.


  On June 30th, 2008, the stock markets of Shanghai Stock Exchange and Shenzhen Stock Exchange dropped by 48% and 45% respectively compared with the end of last year. This year is the first year that the Social Security Fund will implement the new Accounting Standards for Business Enterprises. Changes in the market value of trading products should be included in profit and loss accounting. The social security fund invests in stocks according to the prescribed proportion, and the decline in the market value of the stocks it holds is much lower than that of the Shanghai Composite Index in the same period. Nevertheless, the realized income of the social security fund in the first half of the year can’t offset the shrinkage of stock assets in the first half of the year, and the annual operating income of the social security fund is facing serious challenges.


  To analyze and evaluate the investment performance of social security funds depends on the long-term results, and the fluctuation of short-term performance cannot and should not be used as the basis for evaluating the investment performance of social security funds. In the face of large fluctuations in the stock market, the social security fund will continue to adhere to the original investment philosophy and investment management methods, continue to adhere to the requirements of the established strategic asset allocation and annual tactical asset allocation, and the proportion of large-scale asset allocation will not change much. We will stabilize the proportion of investment in stocks, increase investment in fixed-income products, increase investment in direct investment in enterprises and equity investment funds, enhance the resilience of trading products, withstand the pressure of market fluctuations, and lay a good foundation for better investment returns in the next year. (Reporter Shi Mingshen Tian Junrong Xu Zhifeng)

Editor: Zhang Renhe

BMW bears the tariff cost of imported cars from Mexico and opposes the new US tariff policy.

On March 14th, it was reported that BMW recently informed American dealers that it would bear the new tariff cost of importing vehicles from Mexico to the United States in the next few weeks. In early March, the United States imposed a new tariff of 25% on Canadian and Mexican goods, which is currently only applicable to cars that do not meet the rules of the US-Mexico-Canada Free Trade Agreement. The agreement requires that most parts of vehicles should be purchased in North America.

Affected by the agreement, BMW’s 3-Series sedan, 2-Series coupe and M2 high-performance coupe need to be subject to a 25% tariff when imported from Mexico to the United States. These two models account for about 12% of BMW’s sales in the US. BMW said that these vehicles will be "price protected" until May 1, during which the tariff costs will not be passed on to dealers and consumers.

However, BMW also stressed that "if the tariff situation is always maintained, we may need to re-evaluate it afterwards." At present, about 10% of BMW’s car sales in the United States are imported from Mexico. BMW objected to the new US tariffs. BMW previously said: "These tariffs will harm the interests of consumers and make products more expensive and lack innovation."

In addition, related car companies revealed that other affected car brands include Audi, Volvo, Buick and Lincoln.

Notice of the General Office of the People’s Government of Yunnan Province on printing and distributing the implementation plan of major projects to promote the revitalization and development of tradi

The people’s governments of all prefectures and cities, and the relevant departments directly under the province:

"Yunnan Province to promote the revitalization and development of traditional Chinese medicine major project implementation plan" has been agreed by the provincial people’s government, is issued to you, please implement.

General Office of Yunnan Provincial People’s Government

July 20, 2023

(This piece is publicly released)


Implementation plan of major projects to promote the revitalization and development of traditional Chinese medicine in Yunnan Province

In order to implement the spirit of the Notice of the General Office of the State Council on Printing and Distributing the Implementation Plan of Major Projects for the Revitalization and Development of Traditional Chinese Medicine (No.3 [2023] of Guo Ban Fa), increase the support and promotion for the development of traditional Chinese medicine during the "14th Five-Year Plan" period, and strive to promote the revitalization and development of traditional Chinese medicine in Yunnan, this plan is formulated in light of the actual situation in our province.

I. General requirements

(1) Guiding ideology. Guided by the Supreme Leader’s Socialism with Chinese characteristics Thought in the New Era, thoroughly implement the spirit of the 20th Party Congress, fully implement the decision-making arrangements of the CPC Central Committee and the State Council on Chinese medicine work and the work requirements of the provincial party committee and government, fully, accurately and comprehensively implement the new development concept based on the new development stage, serve and integrate into the new development pattern, adhere to the people’s health as the center, adhere to the problem orientation, deepen reform, integrate resources, promote medicine with talents, and satisfy the people. Increase investment and institutional innovation simultaneously, make overall efforts to focus on solving outstanding problems in key areas and important links of the revitalization and development of traditional Chinese medicine, remove institutional and institutional obstacles that restrict high-quality development, accelerate the improvement of conditions for the development of traditional Chinese medicine, give full play to the characteristics and advantages of traditional Chinese medicine, and promote the revitalization and development of traditional Chinese medicine as a whole, making new contributions to the construction of healthy Yunnan.

(2) Overall objectives. By 2025, the construction of high-quality and efficient Chinese medicine service system will be accelerated, the level of Chinese medicine prevention and treatment will be significantly improved, the talent team of Chinese medicine will be continuously optimized, the scientific research level of Chinese medicine will be significantly improved, the quality of Chinese medicine will be continuously improved, the coordinated development of Chinese and Western medicine will be deepened, the culture of Chinese medicine will be more prosperous, the radiation and influence of Chinese medicine on South Asia and Southeast Asia will be continuously improved, the institutional mechanism and policy system in line with the characteristics of Chinese medicine will be further improved, the revitalization and development of Chinese medicine will make significant progress, and the important supporting role of Chinese medicine in the construction of healthy Yunnan will be further

Second, the high-quality development project of Chinese medicine health service

(A) Chinese medicine service system "to promote the strengths and weaknesses complement each other" construction

1. Construction objectives. The Chinese medicine service system is more perfect, and the provincial and municipal hospitals of Chinese medicine are promoted to upgrade and expand, and the county-run Chinese medicine medical institutions are basically covered. More than 95% of public general hospitals and more than 70% of maternal and child health care institutions have Chinese medicine clinical departments and Chinese medicine pharmacies, and the construction of grass-roots Chinese medicine clinics is fully covered. More than 90% of village clinics can provide Chinese medicine services, and the five-level Chinese medicine service system of provinces, prefectures, counties, townships and villages is basically completed.

2. Construction tasks. The first is to declare the national regional medical center of traditional Chinese medicine. Promote the cooperation between Shuguang Hospital affiliated to Shanghai University of Traditional Chinese Medicine and Qujing Hospital of Traditional Chinese Medicine to build a national regional medical center for traditional Chinese medicine. The second is to promote the upgrading and expansion of provincial Chinese medicine medical institutions. Promote the construction of ethnic medical hospitals in Yunnan Province, and support the transformation and upgrading of the Second Affiliated Hospital of Yunnan University of Traditional Chinese Medicine and Yunnan Hospital of Integrated Traditional Chinese and Western Medicine. The third is to build a key hospital with Chinese medicine characteristics. Six state-level key hospitals with Chinese medicine characteristics in Chuxiong, Honghe, Wenshan, Xishuangbanna, Dehong and Lijiang will be built to further develop the advantages of Chinese medicine. The fourth is to promote the upgrading and capacity expansion of county-level Chinese medicine hospitals. Support the infrastructure construction of county-level Chinese medicine hospitals and complete the construction of six county-level Chinese medicine medical centers within the scope of "three districts and three States". Fifth, promote the construction of famous medical halls, support the famous medical team to lead the construction of famous medical halls, support medical institutions at all levels to build a famous yiguang, and provide quality Chinese medicine health services for the grassroots.

3. Supporting measures. First, the construction of medical institutions of traditional Chinese medicine will be included in the planning of regional medical institutions, and the construction conditions such as land and planning will be implemented, and the development foundation and construction conditions of local traditional Chinese medicine will be considered as a whole, and construction will be carried out according to local conditions. The second is to strengthen coordination, promote the construction of Chinese medical institutions into national and provincial project construction reserves, and increase support for the construction of Chinese medical institutions. Third, in the construction of county medical community, the functional orientation of traditional Chinese medicine hospitals is constantly strengthened, and the advantages of traditional Chinese medicine are brought into play. The fourth is to implement the requirements of "two permits", deepen the reform of personnel compensation system, improve the hospital compensation mechanism, implement the preferential policy of Chinese medicine service price and medical insurance payment, and encourage more flexible policies in the application of Chinese medicine preparations and Chinese medicine technology in medical institutions.

4. Division of labor. Provincial Health and Wellness Commission, Provincial Development and Reform Commission, Provincial Department of Housing and Urban-Rural Development, Provincial Department of Human Resources and Social Security, Provincial Medical Insurance Bureau, Provincial Food and Drug Administration, and state and municipal people’s governments are responsible; The first one is the lead unit, the same below.

(B) Chinese medicine service capacity building

1. Construction objectives. The medical service capacity has been significantly improved, and the performance appraisal of four tertiary public Chinese medicine hospitals has been made into the top 100 in China, and 15 county-level Chinese medicine hospitals have been promoted to tertiary hospitals. The medical service capacity of more than 50% county-level Chinese medicine hospitals has reached the national recommended standards, and the proportion of primary Chinese medicine services has reached more than 30%.

2. Construction tasks. The first is to strengthen the dominant discipline of Chinese medicine. We will continue to strengthen the construction of national key disciplines of traditional Chinese medicine, build five provincial-level clinical medical centers of traditional Chinese medicine and not less than 30 sub-centers at the state and city levels, and select and build not less than 20 provincial-level clinical key disciplines of traditional Chinese medicine and a number of training disciplines. The second is to build an excellent specialty of traditional Chinese medicine. We will build a number of national superior TCM specialties, 15 provincial-level regional TCM diagnosis and treatment centers and 300 specialty TCM specialties, and screen and promote 40 diagnosis and treatment schemes for superior TCM diseases. The third is to improve the emergency treatment ability of Chinese medicine. Build a national base for the prevention and treatment of TCM epidemics and emergency medical rescue. Strengthen the construction of state-level Chinese medicine hospitals and some county-level Chinese medicine hospitals with large population and border counties (emergency departments) and pulmonary diseases. The fourth is to improve the rehabilitation ability of traditional Chinese medicine. Promote the construction of four provincial-level demonstration bases for TCM rehabilitation, and strengthen the construction of rehabilitation (medicine) departments in Chinese medicine hospitals above the second level. The fifth is to improve the ability of health services for the elderly. Strengthen the construction of geriatrics departments in Chinese medicine hospitals above the second level, carry out prevention and rehabilitation nursing of geriatric diseases and related chronic diseases, and strengthen the health management services of Chinese medicine for the elderly. The sixth is to implement the health promotion action of traditional Chinese medicine. Strengthen the construction of preventive medicine departments in Chinese medicine hospitals above the second level. The seventh is to build a training center for the promotion of appropriate technologies of traditional Chinese medicine. Support the construction of 130 appropriate technology promotion and training centers at the provincial, city and county levels, and promote not less than 10 appropriate technologies of Chinese medicine to the grassroots every year. Eighth, improve the comprehensive service capacity of the Chinese medicine museum.Select and support 600 community health service centers and Chinese medicine clinics in township hospitals to improve their service capabilities. Nine is to promote the informatization construction of traditional Chinese medicine. Support the informatization of Chinese medicine hospitals and the construction of smart Chinese medicine hospitals, and implement the national comprehensive statistical system of Chinese medicine.

3. Supporting measures. First, coordinate and increase policy support, promote the implementation of medical insurance to support the inheritance, innovation and development of traditional Chinese medicine, and explore the formation of a policy system that is conducive to giving play to the characteristics and advantages of traditional Chinese medicine. The second is to further improve the mechanism of coordinated disease prevention and control between Chinese and western medicine, ensure that Chinese medicine participates in the whole process of prevention, treatment and rehabilitation at the first time. The third is to actively promote the implementation of Chinese medicine health promotion actions, and strengthen the exploration and innovation of Chinese medicine health and old-age service models and service contents. The fourth is to strengthen the construction of statistical teams and strengthen the training of information-based talents.

4. Division of labor. The Provincial Health and Wellness Commission, the Provincial Development and Reform Commission, the Provincial Department of Finance, the Provincial Medical Insurance Bureau, the Provincial Civil Affairs Department, the Provincial Bureau of Statistics, and the state and municipal people’s governments are responsible.

Third, the coordinated promotion project of Chinese and Western medicine

(A) innovative construction of integrated traditional Chinese and Western medicine medical model

1. Construction objectives. Establish a long-term cooperative mechanism and system of traditional Chinese and western medicine to improve the clinical level of integrated traditional Chinese and western medicine.

2. Construction tasks. The first is to promote the medical model of integrated traditional Chinese and western medicine. Promote the "mechanism, team, measures and effectiveness" medical model of integrated traditional Chinese and western medicine in general hospitals, and bring Chinese medicine into the multidisciplinary consultation system. The second is to accelerate the construction of the "flagship" hospital of the First People’s Hospital of Yunnan Province, and select and build a number of "flagship" departments for the coordination of Chinese and Western medicine.

3. Supporting measures. First, implement the national public hospital performance appraisal policies and measures, and incorporate the work of integrated traditional Chinese and western medicine into the scope of grade evaluation and performance appraisal of general hospitals. The second is to implement the national policies and measures to strengthen the work of Chinese medicine in general hospitals, strengthen the allocation of Chinese medicine doctors in clinical departments, and build a collaborative team of Chinese and Western medicine.

4. Division of labor. The Provincial Health and Wellness Commission, the Provincial Development and Reform Commission and the Provincial Department of Human Resources and Social Security are responsible.

(B) major and difficult diseases of Chinese and Western medicine clinical collaborative construction

1. Construction objectives. Collaboration between Chinese and Western medicine has become more efficient, and the ability and level of collaborative treatment of major and difficult diseases have been greatly improved, forming and popularizing a number of integrated Chinese and Western medicine diagnosis and treatment programs and expert consensus.

2. Construction tasks. Implement the pilot project of clinical cooperation between Chinese and western medicine for major and difficult diseases. Focus on malignant tumors and cardiovascular and cerebrovascular diseases, respiratory system, digestive system and other diseases, select 10 major difficult diseases to carry out clinical cooperation pilot projects of Chinese and Western medicine, form and promote a number of integrated Chinese and Western medicine diagnosis and treatment programs, and improve the treatment level of major difficult diseases. Strive for 2-3 diseases to enter the national pilot project of clinical cooperation between Chinese and Western medicine for major diseases.

3. Supporting measures. Formulate the implementation plan of the pilot project of clinical cooperation between Chinese and Western medicine for major and difficult diseases, integrate resources, coordinate research, and innovate the diagnosis and treatment model around solving the difficulties in the treatment of major and difficult diseases.

4. Division of labor. The Provincial Health and Wellness Committee and the Provincial Science and Technology Department are responsible.

Four, Chinese medicine characteristic personnel training project

(A) talent platform construction plan

1. Construction objectives. The training ability of Chinese medicine talents has been continuously improved, and a number of high-level talent training platforms have been built, with 0.62 practicing (assistant) doctors per thousand people.

2. Construction tasks. The first is to strengthen academic education. Promote the construction of disciplines and specialties in Chinese medicine colleges and universities, and build two national and six provincial-level first-class undergraduate majors in Chinese medicine. Support Yunnan University of Traditional Chinese Medicine to apply for a number of doctoral and master’s degree authorization points such as Chinese pharmacy. The second is to strengthen post-graduation education. Select and build a number of clinical teaching bases of traditional Chinese medicine, and build clinical skill centers of 9 standardized training bases for traditional Chinese medicine doctors and 15 assistant general practitioners. The third is to do real teacher education. Relying on experts’ resources, such as masters of traditional Chinese medicine, famous traditional Chinese medicine practitioners at all levels and famous traditional Chinese medicine experts’ academic experience inheritance instructors, we will build a number of famous traditional Chinese medicine experts’ inheritance studios and strengthen the cultivation of inherited talents.

3. Supporting measures. First, formulate and implement a training plan for Chinese medicine talents, build a number of talent training platforms, and support Chinese medicine colleges and universities in the province to improve the quality of education. The second is to further improve the selection, evaluation, management, investment and other mechanisms of talent training platform, improve the management system, and carry out regular assessment. The third is to establish and improve the apprenticeship education system of Chinese medicine, and establish a three-level apprenticeship education system at the provincial, prefecture and county levels.

4. Division of labor. The Provincial Department of Education, the Provincial Health and Wellness Commission, and the Provincial Department of Human Resources and Social Security are responsible for the people’s governments of the states and municipalities.

(2) Training plan for talents with Chinese medicine characteristics

1. Construction objectives. The scale of Chinese medicine talents is expanding, and a team of high-quality Chinese medicine talents with high-level talents as the guide, backbone talents, grassroots talents and "Western learning" talents as the main body is cultivated.

2. Construction tasks. First, speed up the training of high-level talents. Anchor the training objectives of Chinese medicine masters, national famous Chinese medicine practitioners, Qihuang scholars and national outstanding clinical talents of Chinese medicine, strengthen the training of provincial high-end talents of Chinese medicine, provincial famous Chinese medicine practitioners and provincial academic leaders, and select and train 5 provincial high-end talents of Chinese medicine, 50 provincial famous Chinese medicine practitioners, 60 provincial academic leaders and 120 provincial academic reserve talents. The second is to strengthen the training of key talents. Implement the training project of TCM backbone talents, and select and train 300 provincial TCM clinical outstanding talents. Select a group of national and provincial famous traditional Chinese medicine experts to inherit the academic experience and guide teachers, and train no less than 200 inherited talents. The third is to strengthen the grassroots talent team. Training of not less than 1000 general practitioners of traditional Chinese medicine, 500 assistant general practitioners and 1000 backbone talents of grass-roots Chinese medicine clinics. According to local needs, recruit and train a group of rural order-oriented free medical students majoring in traditional Chinese medicine. Support the construction of a number of famous and old Chinese medicine experts’ inheritance studios at the grassroots level, and cultivate a number of practical grassroots backbone talents. Fourth, the implementation of "Western learning" personnel training, training a number of integrated Chinese and Western medicine personnel.

3. Supporting measures. First, strengthen the policy support, do a good job in the connection of talent projects at different levels, give priority support in major project construction, selection and commendation, and ensure the wages and welfare benefits of the trainees during the training period. The second is to revise the "Measures for the Selection of Famous Chinese Medicine Practitioners in Yunnan Province", refine the selection criteria, establish a selection system for famous Chinese medicine practitioners at the provincial, prefecture and county levels, and further standardize the selection of famous Chinese medicine practitioners. The third is to implement the policy of rural order-oriented free medical students’ employment placement and performance management, and actively guide the flow of talents to the grassroots. The fourth is to formulate the training and assessment plan for western medicine personnel to learn Chinese medicine knowledge, and select and build a number of "western learning in China" training bases.

4. Division of labor. The Provincial Health and Wellness Commission, the Provincial Department of Human Resources and Social Security and the Provincial Department of Education are responsible for the state and municipal people’s governments.

Five, Chinese medicine scientific research innovation and development project

(A) Chinese medicine science and technology innovation platform construction

1. Construction objectives. Improve the scientific and technological innovation system of traditional Chinese medicine, build a number of key laboratories of traditional Chinese medicine and engineering technology research centers, greatly improve the scientific research level of traditional Chinese medicine, and significantly improve the ability to transform achievements.

2. Construction tasks. First, support Yunnan Provincial Hospital of Traditional Chinese Medicine to build a national traditional Chinese medicine inheritance and innovation center, and lead the promotion of innovative development of traditional Chinese medicine research. The second is to strive for the construction of a national-level scientific and technological innovation platform for traditional Chinese medicine, strive for the construction of a national key laboratory of traditional Chinese medicine, a national clinical medical research Yunnan branch of traditional Chinese medicine, and two key laboratories of the State Administration of Traditional Chinese Medicine, so as to enhance the scientific and technological service capacity and collaborative innovation capacity of traditional Chinese medicine. Third, relying on provincial drug inspection institutions, strive to build a key laboratory for quality monitoring and evaluation of traditional Chinese medicine market in National Medical Products Administration and a key laboratory for safety monitoring and risk evaluation of traditional Chinese medicine in National Medical Products Administration, so as to improve the quality evaluation ability of traditional Chinese medicine in drug inspection institutions as a whole. Fourth, give full play to the role of the National and Local Joint Work Research Center for New Product Development of Southwest Ethnic Medicine and the Yunnan Provincial Chinese Medicine Formula Granule Engineering Research Center, so as to promote the key core technologies of Chinese medicine and the transformation of achievements. Support qualified Chinese medicine scientific research subjects to declare provincial engineering research centers and enhance the innovation ability of Chinese medicine industry. Actively promote the construction of provincial laboratories in the field of biomedicine, Peking University-Yunnan Baiyao International Medical Research Center, and public R&D service platforms such as digitalization of biological resources, third-party testing of traditional Chinese medicine (ethnic medicine) and international registration in Yunnan. Fifth, support the construction of research centers for Dai medicine, Yi medicine and Tibetan medicine, strengthen the research on the theory and mechanism of ethnic medicine, and promote the innovative development of ethnic medicine.

3. Supporting measures. First, strengthen policy support and innovate incentive mechanisms such as post management, talent recruitment and professional title promotion. The second is to increase support for the scientific and technological innovation platform of traditional Chinese medicine, and implement separate and peer review on the project establishment, evaluation and achievement evaluation of scientific research of traditional Chinese medicine.

4. Division of labor. Provincial Science and Technology Department, Provincial Health and Wellness Commission, Provincial Development and Reform Commission, Provincial Food and Drug Administration, and relevant state and municipal people’s governments are responsible.

(2) Research on key projects of traditional Chinese medicine

1. Construction objectives. Arrange a number of key scientific and technological innovation projects of traditional Chinese medicine, systematically interpret scientific problems of traditional Chinese medicine, improve the clinical efficacy of major diseases, and improve the modern research system of traditional Chinese medicine.

2. Construction tasks. The first is to promote the research and application of ancient Chinese medicine documents. Support the excavation, restoration, collation and research of ancient books, increase the protection and restoration of endangered and precious ancient books, and enhance the protection ability of ancient books. Promote the digital construction of the library of Yunnan University of Traditional Chinese Medicine, and research and develop the digital service application products of ancient Chinese medicine books. Strengthen the research and development of ancient books and documents, and promote the development of a number of safe, effective and innovative Chinese medicine preparations for medical institutions. The second is to carry out research on the clinical scheme of preventing and treating major and difficult diseases with traditional Chinese medicine, research on the efficacy and mechanism of traditional Chinese medicine, clinical evidence-based research and evaluation research. The third is to promote the research and development of Chinese medicine health products. Research and development of various kinds of medicated diets, medicinal liquor, medicinal teas, health drinks, health foods and other nutritional and health products based on medicinal and edible substances and varieties of Chinese herbal medicines, and popularization and application of dietary guidelines for chronic diseases such as hyperlipidemia, hypertension and diabetes. Using modern biotechnology and other advanced technologies, we will develop a series of health foods and domestic cosmetics with the functions of antioxidation, weight loss, immunity enhancement, memory improvement and skin care. The fourth is to promote the research on key technologies and equipment of traditional Chinese medicine. Research and development of digital auxiliary diagnosis equipment of traditional Chinese medicine, intelligent equipment of characteristic therapy of traditional Chinese medicine, intelligent processing and control of Chinese herbal pieces and other technical equipment. The fifth is to encourage the development of new Chinese medicine with good clinical efficacy, high technology content, strong innovation and independent intellectual property rights.

3. Supporting measures. Give full play to the advantages of resources and talents in the protection and modern application of ancient books in colleges and universities, scientific research institutes and medical institutions of traditional Chinese medicine, and strengthen the effective protection and full utilization of ancient books of traditional Chinese medicine. Establish and improve the scientific and technological innovation mechanism of traditional Chinese medicine, guide social capital to participate in the research and development of key technologies and equipment, improve the incentive mechanism, and promote the deep integration of medical and political affairs in Industry-University-Research.

4. Division of labor. Provincial Health and Wellness Commission, Provincial Science and Technology Department, Provincial Food and Drug Administration, Provincial Market Supervision Bureau, Provincial Department of Industry and Information Technology, and the state and municipal people’s governments are responsible.

Six, Chinese medicine quality improvement and industrial promotion project

(A) to improve the quality of Chinese herbal medicines

1. Construction objectives. The Chinese medicine industry will be further improved and strengthened, and the quality standard system of Chinese medicine will be established and improved.

2. Construction tasks. First, 10 seed and seedling standards of bulk Chinese herbal medicines were formulated and revised, and 25 Chinese herbal medicine standards were studied, 20 Chinese herbal medicine specimens were digitized and 20 important Chinese herbal medicines were developed. The second is to carry out in-depth pilot processing of Chinese herbal medicines (cutting while fresh), and strive to include 15-20 characteristic Chinese herbal medicines in the catalogue of Chinese herbal medicines processed (cutting while fresh) in Yunnan Province. Third, accelerate the formulation of provincial standards for Chinese medicine formula granules, and comprehensively improve the production technology and management level of formula granules. The fourth is to select and build a batch of inheritance bases of traditional Chinese medicine processing technology, and increase the theoretical and technical research of traditional Chinese medicine processing.

3. Supporting measures. First, optimize the working mechanism of making and revising the provincial standards of traditional Chinese medicine and improve the quality control system of Chinese herbal pieces. The second is to formulate and issue the Measures for the Administration of Traditional Chinese Medicine Standards in Yunnan Province (Trial). The third is to improve the technical standards and norms for processing Chinese herbal pieces.

4. Division of labor. The provincial food and drug administration, the provincial science and technology department and the provincial agriculture and rural department are responsible.

(B) the development of Chinese medicine industry

1. Construction objectives. The cultivation and breeding of Chinese herbal medicines are more standardized and scientific, the development of Chinese herbal medicine seed industry has achieved remarkable results, the brand of Chinese herbal medicines produced in Yunnan has become louder, the traceability system of the whole industry chain has been initially established, and the foundation for the high-quality development of Chinese herbal medicine industry has become more solid.

2. Construction tasks. The first is to promote the development of Chinese herbal medicine seed industry. We will select and determine 10 main varieties of authentic superior medicinal materials, speed up the identification and breeding of excellent and characteristic Chinese medicinal materials, and establish 50 breeding bases of authentic superior medicinal materials and 100 guaranteed nursery bases of excellent Chinese medicinal materials. Relying on natural parks, state-owned forest farms, etc. to build Yunnan characteristic medicinal plant germplasm resources protection park. The second is to promote the standardized cultivation of Chinese herbal medicines. Prepare and publish regional plans for planting and breeding 10 kinds of authentic superior medicinal materials, and build 100 standardized planting and breeding bases for Chinese medicinal materials. The third is to promote the cultivation of key Chinese medicine varieties. On the basis of series products such as Panax notoginseng, Erigeron breviscapus, Gastrodia elata, Paris polyphylla and Periplaneta americana, we will strengthen the brand building and innovation of large-variety and characteristic national medicines, extend the chain to supplement the chain and strengthen the chain, and enlarge and strengthen the traditional Chinese medicine industry with Yunnan characteristics. Fully tap the potential of traditional Chinese medicine and big health products, establish industrial brands relying on leading enterprises, and form new growth points of the industry. The fourth is to strengthen the construction of traceability system for Chinese herbal medicines, promote Chinese herbal medicine enterprises to join the national traceability platform, and strive to achieve a traceability rate of more than 80% in the whole process.

3. Supporting measures. First, promote the implementation of quality management standards for the production of Chinese medicinal materials, strengthen the planning and standardized planting of authentic medicinal materials, and strengthen the protection and production management of authentic medicinal materials resources. The second is to establish a departmental coordination mechanism, tilt in terms of projects and policies, and coordinate efforts to promote the quality improvement of Chinese herbal medicines. The third is to standardize the production, sales and operation qualifications and business behavior of Chinese herbal medicines and seeds and seedlings, and strengthen the management of Chinese herbal medicine trading market.

4. Division of labor. Provincial Department of Agriculture and Rural Affairs, Provincial Forestry and Grass Bureau, Provincial Department of Commerce, Provincial Department of Industry and Information Technology, Provincial Market Supervision Bureau, Provincial Food and Drug Administration, and the people’s governments at the state and municipal levels are responsible.

Seven, Chinese medicine culture promotion project

(A) the construction of traditional Chinese medicine museum

1. Construction objectives. The construction of traditional Chinese medicine culture has been further promoted, and a number of traditional Chinese medicine culture publicity and education bases represented by Yunnan Provincial Museum of Traditional Chinese Medicine and Ethnic Medicine have been basically established.

2. Construction tasks. First, the museum of traditional Chinese medicine will be included in the construction of key projects of local public cultural services, and social forces will be guided and encouraged to participate in the museum construction. Second, support the establishment of Yunnan Provincial Museum of Traditional Chinese Medicine and Ethnic Medicine, China Yi Medicine Expo, Xishuangbanna Dai Medicine Museum and Diqing Tibetan Medicine Museum, strengthen the digital construction of museums and promote the open sharing of collection resources.

3. Supporting measures. First, establish a multi-sector co-construction and consultation mechanism, expand relevant funding channels, improve the collection capacity and level, and enrich the collection. The second is to guide and encourage social forces to participate in museum construction in various ways.

4. Division of labor. Provincial Health and Wellness Commission, Provincial Department of Culture and Tourism (Provincial Cultural Relics Bureau), the relevant state and municipal people’s governments are responsible.

(B) Cultural construction of traditional Chinese medicine

1. Construction objectives. The popularization of Chinese medicine culture and health education have been carried out in depth, and the level of citizens’ Chinese medicine health culture literacy has been continuously improved.

2. Construction tasks. First, support the construction of 20 TCM cultural propaganda and popular science education bases, and promote the construction of a number of TCM cultural experience venues, workshops, non-legacy workshops and TCM health culture knowledge corners. The second is to promote Chinese medicine culture into the campus, and encourage and support qualified areas to incorporate Chinese medicine culture into primary and secondary education and teaching activities. The third is to increase cultural activities and product supply of Chinese medicine, and support the creation of high-quality Chinese medicine books and various new media products. The fourth is to support the establishment of an expert group on Chinese medicine culture propaganda and cultivate a team of Chinese medicine culture communication. The fifth is to strengthen the publicity of popular science knowledge of TCM health care, organize the selection and promotion activities of outstanding popular science works, and vigorously promote the popularization of TCM health knowledge.

3. Supporting measures. First, the construction of Chinese medicine culture should be included in the overall framework of the inheritance and development project of Chinese excellent traditional culture. The second is to investigate and study the local cultural resources of traditional Chinese medicine, actively carry out propaganda of traditional Chinese medicine culture, and guide social forces to participate in the construction of traditional Chinese medicine culture. The third is to bring Chinese medicine culture into the overall arrangement of Chinese excellent traditional culture into the campus.

4. Division of labor. Provincial Health and Wellness Commission, Provincial Department of Education, Provincial Department of Culture and Tourism, Provincial Bureau of Radio, Film and Television, and the people’s governments of the states and municipalities are responsible.

Eight, Chinese medicine open development project

(1) Construction of an open development platform for traditional Chinese medicine

1. Construction objectives. Integrating the high-quality development of Chinese medicine into the "Belt and Road" construction, the foreign cooperation of Chinese medicine institutions and enterprises is more flexible and diverse, and the foreign trade volume of Chinese medicine products and services continues to increase.

2. Construction tasks. First, support Xishuangbanna and Dehong to establish provincial-level regional medical centers for Dai medicine, and build health radiation centers for Dai medicine. Second, build "China-Myanmar Chinese Medicine Center" and "China-Laos Chinese Medicine Center", expand the scope of cooperation in medical care, education and scientific research, and enhance the level of exchanges and cooperation. The third is to support the construction of the national characteristic service export base (Chinese medicine) of Yunnan Provincial Hospital of Traditional Chinese Medicine, and support qualified enterprises and institutions to declare the construction of the national characteristic service export base (Chinese medicine) to promote the development of service trade. The fourth is to encourage powerful and reputable enterprises to build a transnational marketing network of traditional Chinese medicine and build a logistics distribution center for traditional Chinese medicine products in countries that jointly build the "Belt and Road". The fifth is to strengthen the construction of the inspection system for imported medicinal materials and enhance the inspection ability of imported medicinal materials.

3. Supporting measures. First, consolidate the advantages of traditional Chinese medicine services such as medical care, education and training, develop "internet plus Chinese medicine trade", explore new formats and modes of Chinese medicine services export, and cultivate internationally renowned brands of Chinese medicine services. The second is to explore and improve the export support policy for Chinese medicine services. The third is to strengthen publicity and promotion, and support Chinese medicine enterprises to "go global" through platforms such as China International Fair for Trade in Services and China-South Asia Expo.

4. Division of labor. Provincial Health and Wellness Commission, Provincial Department of Commerce, Provincial Foreign Affairs Office, Provincial Food and Drug Administration, and relevant state and municipal people’s governments are responsible.

(2) Plan to Enhance the International Influence of Chinese Medicine

1. Construction objectives. Foreign exchanges and cooperation of traditional Chinese medicine have been continuously expanded, and the international influence and radiation of traditional Chinese medicine have been further expanded.

2. Construction tasks. First, support institutions of higher learning, scientific research institutions, enterprises and institutions to publish the research results of traditional Chinese medicine in internationally renowned academic journals, and increase the participation of traditional Chinese medicine in transnational scientific research cooperation programs. Second, we will continue to promote the establishment of a traditional medicine exchange mechanism in the Greater Mekong Subregion and promote exchanges and cooperation in traditional medicine. The third is to promote Chinese medicine to participate in international cooperation in the prevention and control of major infectious diseases in South Asia and Southeast Asian countries.

3. Supporting measures. Support Chinese medicine to participate in international scientific and technological innovation cooperation, support relevant universities and research institutes to carry out academic exchanges with relevant foreign institutions, establish joint laboratories, and improve the mechanism for Chinese medicine to participate in international public health emergencies.

4. Division of labor. Provincial Science and Technology Department, Provincial Foreign Affairs Office, Provincial Education Department, Provincial Health and Wellness Committee, and relevant state and municipal people’s governments are responsible.

Nine, the comprehensive reform of traditional Chinese medicine pilot project

(1) Demonstration and pilot construction of inheritance, innovation and development of traditional Chinese medicine

1. Construction objectives. Focusing on the inheritance and innovation of traditional Chinese medicine, we will promote the reform of system and mechanism, further improve the accessibility, service efficiency and level of traditional Chinese medicine services, give full play to the leading role of traditional Chinese medicine in the prevention of diseases, the synergistic role in the treatment of major diseases, and the core role in the rehabilitation of diseases, and provide people with more high-quality and efficient traditional Chinese medicine services.

2. Construction tasks. Focus on the innovation of traditional Chinese medicine technology inheritance, service model innovation, management system innovation and talent development, support pilot cities to speed up the improvement of traditional Chinese medicine service system, formulate and implement policies and measures for medical security to support the development of traditional Chinese medicine, establish and improve modern hospital management system, implement health promotion actions of traditional Chinese medicine, explore and form a medical reform policy system that is conducive to giving full play to the characteristics and advantages of traditional Chinese medicine, and summarize and popularize good experiences and practices.

3. Supporting measures. Support the state and municipal people’s governments of pilot projects to formulate reform policies and measures, study and formulate the implementation plan of pilot projects, actively declare projects to the state and promote their implementation.

4. Division of labor. The Provincial Department of Finance, the Provincial Health and Wellness Commission, the Provincial Development and Reform Commission, the Provincial Medical Insurance Bureau, the Provincial Department of Human Resources and Social Security, the Provincial Food and Drug Administration, and the relevant state and municipal people’s governments are responsible.

(2) Establishment of the National Demonstration Zone for Comprehensive Reform of Traditional Chinese Medicine

1. Construction objectives. By reforming the system and mechanism, we will establish and improve the policies and measures, management system, evaluation system and standard system for the development of traditional Chinese medicine, improve the modernization level of the governance system and governance capacity of traditional Chinese medicine, create a highland for the high-quality development of traditional Chinese medicine, and play a leading role in demonstration.

2. Construction tasks. Actively carry out reform and innovation exploration around the management system, service system, service model, evaluation system, personnel training, scientific and technological innovation, industrial development and cultural communication of traditional Chinese medicine, focus on promoting the formation of a policy system conducive to giving full play to the characteristics and advantages of traditional Chinese medicine, and accelerate the high-quality development of traditional Chinese medicine.

3. Supporting measures. Strengthen the collaborative working mechanism of departments, clarify the responsibilities of departments, and implement the relevant policies and measures of the state and the province to promote the inheritance and development of traditional Chinese medicine.

4. Division of labor. Provincial Health and Wellness Commission, Provincial Development and Reform Commission, Provincial Department of Industry and Information Technology, Provincial Medical Insurance Bureau and Provincial Food and Drug Administration are responsible.

X. Safeguard measures

(1) Strengthen project implementation. Incorporate major projects for the revitalization and development of Chinese medicine into the three-year plan for the high-quality development of health care in Yunnan Province, give full play to the overall coordination role of the joint meeting system of Chinese medicine departments at all levels, clarify work tasks, refine policies and measures, and fully promote the implementation of major projects. All localities and project units should strengthen the main responsibility and carefully implement the project.

(2) Do a good job in ensuring funds. All localities and relevant departments should improve the investment guarantee mechanism and establish a sustainable and stable multi-input mechanism for the development of traditional Chinese medicine. Encourage and guide social capital to participate in the revitalization and development of traditional Chinese medicine, and governments at all levels make overall arrangements for the development of traditional Chinese medicine in health investment and increase support. Implement provincial and local financial powers and expenditure responsibilities in the medical and health field, and form a reasonable investment mechanism. Strengthen the overall project planning and budget reporting management, give priority to major special and key projects, and avoid scattered and repeated funding arrangements. Establish a performance evaluation mechanism to improve the performance of fund use.

(3) Strengthen monitoring and evaluation. The Provincial Health and Wellness Committee takes the lead in organizing the formulation of evaluation plans, carrying out dynamic monitoring and evaluation of major projects, strengthening full-cycle monitoring, and enhancing the objectivity, accuracy and scientificity of evaluation. Strengthen the application of evaluation results and establish a dynamic adjustment mechanism.

(4) Strengthen publicity and interpretation. All localities and relevant departments should further strengthen the publicity of the implementation of major projects for the revitalization and development of Chinese medicine, strengthen policy interpretation, enhance the public’s sense of identity for the revitalization and development of Chinese medicine, respond to social concerns in a timely manner, enhance the recognition of Chinese medicine, and actively create a good atmosphere for the whole society to care for and support the development of Chinese medicine.

National Research Center | The explosive growth of new domestic products, how to improve the competitiveness of the mid-to high-end market

In recent years, a new round of domestic consumption represented by "new domestic products" has risen in an all-round way, which is inseparable from China’s entry into a high-quality development stage. Generally speaking, new domestic products have entered a new stage of explosive growth, becoming a new engine for upgrading consumption and providing a new path for a high-level dynamic balance between supply and demand in the digital economy era. However, we should also see that the competitiveness of new domestic products in the mid-to high-end market still needs to be improved, the construction of "three products" ("increasing varieties, creating brands and improving quality") needs to be improved urgently, and the market environment and policy support are still not perfect. How to seize the rising opportunity of new domestic consumption and promote the development of domestic brands to a higher level? It is an urgent problem to think about. 

First, new domestic products have entered a new stage of explosive growth.

New domestic products are a series of original brands and old brands that have emerged in China market in recent years. The main goal is to meet the upgrading of residents’ consumption, and digital technology and digital management are the main means. It is a new growth point of consumption with distinctive characteristics of the digital economy era.

(A) Multi-field concurrent, driving the upgrading of household consumption in an increasingly wide range of fields.

The new domestic products cover more and more areas of residents’ daily consumption. In 2020, the top 20 new domestic brands will cover 10 areas of life consumption, such as mobile phones, clothing accessories, smart cars, smart homes, smart hardware, food, drinks, maternal and child, home, beauty and personal care. In 2020, the sales scale of the top 20 brands of new domestic products averaged 22.2 billion yuan, with an average year-on-year growth rate of 229%; The top 100 brands have been established for about 6 years on average, and the average sales scale has reached 5.4 billion yuan.

(B) High-frequency new hair, the leading role in consumer innovation has been highlighted.

The fashion leading force of new domestic products is constantly rising, which has become an important part of "first store economy" and "first economy". According to the survey, there will be more than 390 first-store brands in China in 2020, of which domestic brands (including Hong Kong, Macao and Taiwan) will account for about 70%, up about 10 percentage points from 2019. New domestic products have gradually become the characteristics and highlights of China’s international consumption center city construction. Taking Guangzhou as an example, among the 53 national first stores in 2020, 47 are new domestic products, accounting for 88.7%.

(C) short-term outbreak, the supply capacity to meet the consumption upgrade continued to improve.

Shortening the innovation cycle promotes the continuous improvement of the supply capacity of new domestic products. According to statistics, in 2020, the top 100 brands of new domestic products were basically established within 10 years, with an average of about 3 years. Some brands achieved explosive sales growth in less than 2 years. For example, the brand "Perfect Diary", a new domestic beauty brand established in 2016, achieved sales revenue of over 100 million yuan in the "618" shopping festival in 2021; The revenue growth rate of Yuanqi Forest, an emerging beverage with "0 sugar" as its selling point, will reach 309% in 2020, which is 8 times that of Coca-Cola.

Second, new domestic products have become the new engine for upgrading consumption.

In recent years, in line with the trend and demand of upgrading residents’ consumption, new domestic products have rapidly developed on the basis of the online retail market, and have emerged in all aspects of consumption fields such as clothing, food, housing, transportation and use. Generally speaking, the consumption of new domestic products shows the characteristics of rapid increase in market share, expansion of market incremental contribution and increasingly strong consumption vitality, which injects powerful new kinetic energy into consumption upgrading.

(1) The attention and market share of new domestic products have increased rapidly.

The attention of new domestic products continues to increase, and the market share is rapidly approaching and surpassing international brands. From 2016 to 2021, the attention of domestic products has been completely reversed in five years, and consumers’ attention to domestic products has changed from 10 percentage points lower than that of international brands to 50 percentage points higher than that of international brands (see Figure 1). Take FMCG industry as an example. According to the survey, in 80% market segments, the market share of domestic products exceeds that of international brands. Especially in the online retail market, the consumption of new domestic products is growing faster. In the online retail market in 2019, the market share of new domestic products reached 72%. In some market segments such as home appliances and food, the market share of new domestic products is as high as 80%.

Figure 1 Changes of domestic brands’ attention from 2016 to 2021

Source: Baidu & People’s Daily Online "2021 National Tide Pride Search Big Data Report"

(B) New domestic products have created more consumer market increments.

New domestic products have become an important source of incremental consumption market. According to statistics, in 2018, new domestic products contributed 76% of the growth of China FMCG market, which was 52% higher than that of international brands. In some large-scale e-commerce platforms, the contribution of new domestic products to the market increment is rapidly increasing. Research shows that the contribution of new categories to the market increment reached 44.8% in 2019, an increase of 15.2 percentage points over 2018. In addition, the active consumption of new domestic products has also attracted more social capital investment.

(C) Youth groups pay more attention to the new domestic products, which greatly drive the consumption vitality.

The improvement of China’s comprehensive national strength, the staged victory in epidemic prevention and control, and the achievements in safeguarding national enterprises represented by Huawei have greatly encouraged consumers, especially young people, to feel patriotic and identify with domestic products. In 2020, among the age distributions concerned by "National Tide", the post-80s, post-90s and post-00s accounted for 16.9%, 48.6% and 25.8% respectively, making a total of 91.3%. According to the survey, 90.7% of consumers are more willing to support domestic products, 64.5% will give priority to buying domestic products, 61.4% will pay special attention to whether the brand they choose is domestic products, and 56.7% will persuade their relatives and friends to support domestic products.

Third, new domestic products provide a new path for the dynamic balance between supply and demand in the digital economy era

Behind the rapid development of new domestic consumption is the interactive docking of manufacturing enterprises, brand enterprises and e-commerce platforms in China, which uses digital technology to reconstruct the supply chain of production, circulation and consumption, builds a new development model of accurately identifying demand, efficiently organizing production and quickly docking the market, and walks out of a new path of supply and demand matching and dynamic balance in the digital economy era.

(1) Fully tap the value of big data elements, and accurately understand and tap new demands.

Big data is a new production factor for new domestic products to gain insight into consumption trends, capture consumer demand and create consumer markets. Traditional commercial and retail enterprises focus on traditional factors such as land, manpower and capital, and their ability to use big data production factors is not strong, resulting in inefficient matching between supply and demand. E-commerce platform has become an important market information and consumer intelligence hub in the digital economy era. The innovation and development of new domestic products closely rely on digital channels such as e-commerce platform, social platform and live broadcast. Through the analysis and mining of big data information, we can accurately identify new demand and create new supply, thus constantly discovering new market opportunities. For example, a cutting-edge sparkling wine brand tested 14 new products on 10,000 consumers in four months by using the digital platform, and finally the listed products achieved far more sales than expected.

(B) to build Internet traffic operation capabilities, and quickly spread and connect with new markets.

For a long time, relying on the advantages of capital and experience, international brands seized and controlled the superior commercial circulation channels, and did not open them to domestic brands, resulting in domestic products being at a disadvantage in market competition. As China’s e-commerce market has become the most innovative and largest market in the world, new domestic products have seized the opportunity to establish a mature Internet "traffic" operation capability in the market competition, and created new marketing models that directly reach consumers, including social e-commerce, live broadcast and short video operation, and built new advantages for domestic brands in modern circulation. It is found that some international brands that have withdrawn from the China market in recent years have reserved their marketing departments to learn from China’s digital marketing model.

(C) the construction of a digital supply chain system, efficient coordination and organization of new supply    

Digital supply chain system includes production organization and service innovation. On the one hand, foundries with high-quality manufacturing capabilities accelerate their docking with the domestic market with the help of new domestic products. As an important intermediate link, platform enterprises help foundries to connect brands and consumers, realize digital transformation and improve their ability to respond quickly to market demand. For example, a large-scale e-commerce platform quickly organized production and hatched a number of new domestic brands in response to the consumption boom of "small household appliances" such as "one-person food". Last year, the sales volume during the epidemic increased by 5-20 times compared with the same period of last year. On the other hand, the connotation of digital services supporting the development of new domestic products is constantly innovating and expanding. For example, the number of multi-channel network (MCN) organizations providing integrated digital services has rapidly developed from 160 in 2015 to more than 20,000 in 2020, which has helped the "online celebrity economy" to grow and develop. The digital supply chain system has changed the development mode of low-price competition in the past, supported new domestic products to move towards the high end of the value chain and quickly seize the middle and high-end market share. According to statistics, in 2020, the market share of new domestic products will reach 24.2%, 30.9%, 51.9%, 46.7% and 41.9% for the mid-to high-end products in the online market segments such as household appliances, food, medical care, culture and entertainment, and 3C digital products.

Fourth, the problems and obstacles faced by the development of new domestic products

New domestic products are still in the early stage of development, and the competitiveness of high-end markets at home and abroad still has much room for improvement. The ability to build "three products" is insufficient, the market environment and policy support are still not perfect, and sustainable development and lasting operation still need to be tested.

(A) the competitiveness of new domestic products in high-end markets at home and abroad is still insufficient.

At present, except for some fields such as food and beverage, cosmetics and clothing, the international competitiveness of new domestic products is still not strong in areas such as milk powder, luxury goods, high-end electronic products, health care products, etc., where the threshold for R&D investment is high and consumers demand higher, and there is still a large-scale consumption outflow every year. In addition, the recognition of new domestic products in some fields in the domestic market is not high. From the sales situation of the two e-commerce shopping festivals of "double 11" and "618" in the past two years, among the top 20 brands in cosmetics sales, new domestic products only account for 3; There are no new domestic products in the top 10 brands of milk powder. For some new domestic products whose quality is close to the international first line, there is still a big gap in investment in product research and development, brand management and human capital accumulation, especially in the construction of design talents, marketing talents and operation talents.

(B) New domestic products "three products" building capacity needs to be improved

There is still a big gap between the development of new domestic products and the international advanced level in the construction of "variety, quality and brand", and the effective supply capacity and level are still difficult to fully meet and fully adapt to the needs of consumption upgrading. In terms of varieties, large-scale enterprises lead the product design innovation, and a large number of small and medium-sized enterprises follow the imitation, and the original ability needs to be strengthened. In terms of quality, the foundry has formed a strong path dependence on OEM production and processing trade mode, and the release of manufacturing capacity to the domestic market is still insufficient; The concept of "small profits but quick turnover" and the self-positioning of "big brand replacement" of domestic brands are still deeply rooted. Some brands regard the national tide as a gimmick and ignore the improvement of quality connotation. On the brand, the marketing mode is mainly "explosive" marketing, lacking the long-term planning of building the overall image of the brand. Some brands rely too much on the domestic market and lack the awareness, vision and confidence of international development. In addition, the disorderly expansion and blind follow-up of capital have also contributed to short-sighted behaviors such as low-price competition and false propaganda.

(C) the market environment to promote healthy competition needs to be improved.

Small and medium-sized enterprises are the main players in the market of new domestic products, which are prone to low-level competition and unfair competition such as shoddy and false propaganda. For new brands and products, there is a problem of "one product is hot, and thousands of people copy it", so the protection of intellectual property rights and trade secrets needs to be strengthened urgently. The technical standard system lags behind the product production iteration, and some cross-border products lack relevant technical standards formulated by relevant departments and associations. The profit of some enterprises’ new products dropped from 80% to 10% within one year, which affected the continuous innovation power of enterprises. Due to the fast iterative speed of updating new domestic products, the accumulation of business information and credit information of enterprises is relatively insufficient, and the supervision cost is relatively high. At the same time, due to the rapid innovation of online marketing model, there are still a lot of regulatory gaps in the fields of live delivery and social e-commerce, and the collaborative governance model of government departments, platforms, industry associations and consumers is far from being established. Once the quality and food safety risks of "explosive models" appear, they will spread rapidly and widely, which will greatly impact consumer confidence.

(D) insufficient policy synergy to support the development of new domestic products

Globally, in order to support domestic brands to become bigger and stronger and go global, governments all over the world attach great importance to planning systematic policies covering production, circulation and consumption. Take South Korea as an example. In order to promote Korean local perfumes and cosmetics, the South Korean government requires duty-free shops to sell domestic cosmetics in at least one third of the area. At present, cosmetics account for over 50% of the total sales of duty-free shops in South Korea, and domestic cosmetics account for half of the total sales of cosmetics. At the same time, the South Korean government issued a cultural industry development plan, and implanted the brand into film and television cultural works, forming a good publicity and driving role. China doesn’t give much consideration to new domestic products in the planning of cultural tourism, activity promotion and business development, and the efforts to support domestic products by using the tax-free policy system are not strong. 

V. Policy suggestions

(A) to speed up the implementation of the "three products" upgrade strategy to enhance the quality of new domestic products.

On the basis of the original "three products" policy, we will implement the "three products" upgrade strategy, guide market participants to enhance the added value and soft power of products, and promote the "quality revolution." We will build a number of high-level laboratories for quality control and technical evaluation of consumer goods, accelerate the development of third-party quality inspection and certification services, and explore the establishment of a special certification system for quality traceability management systems. Strengthen competition behavior supervision, food safety supervision and quality supervision of new channels such as live e-commerce and social e-commerce. Improve the construction of relevant standards system for new domestic products, and promote the quality improvement and standardized development of domestic products.

(2) Accelerate the construction of an international consumption center city and create a number of world-renowned new domestic brands.

Take the brand of new domestic products as the focus of starting economy and first store economy, and form a benign mutual promotion between new domestic products and the development of international consumption center cities. Support domestic brands to enter world-class business circles, create new consumption scenes of domestic products in the upgrading of commercial streets, organize a series of distinctive new domestic products consumption promotion activities, and create a good domestic products business infrastructure and consumption atmosphere. Promote the integrated development of new domestic consumption and cultural tourism, and enhance the regional cultural characteristics and cultural connotation of new domestic brands.

(3) Actively explore the innovation of fiscal and taxation policies and enhance the incentives for the innovation and development of new domestic products.

Support domestic products to enter the duty-free retail market, encourage duty-free shops to sell more domestic brands, guide relevant enterprises to develop high-quality domestic products with special characteristics for duty-free channels, and build duty-free shops into an important platform to support domestic products, display their own brands and spread national traditional culture.

(4) Support new domestic products to go to sea and encourage new domestic products to continuously expand market space.

Support new domestic products to carry out cross-border e-commerce cooperation, lay out overseas warehouses, expand overseas supply chains, and promote the supervision mode of cross-border e-commerce enterprises exporting directly to enterprises and cross-border e-commerce exporting overseas warehouses to be applied nationwide. Support new domestic enterprises to cooperate with international brand enterprises in the form of equity participation, stock exchange and mergers and acquisitions, and improve the international operation ability of domestic brands. Strengthen the application of international law and enhance the ability to use international rules to safeguard the legitimate rights and interests of domestic brands in overseas operations.

(5) Strengthen publicity and support to promote the enthusiasm of "domestic consumption".

Set up the promotion content of new domestic products in publicity platforms such as "Double-product Shopping Festival" and "China Brand Day". Carry out a series of reports on domestic brands through multiple channels, introduce the development of various categories of domestic products, highlight the quality of domestic products, convey the spirit of domestic products, unite the brand identity of the people who love domestic products, and empower the brand building of domestic products. Analyze and tell the charm and advantages of "domestic products" from the perspective of the younger generation, improve consumers’ awareness and loyalty to their own brands, and enhance the pride of the people in buying new domestic products.

(The authors Wang Nian and Li Hanqing are both associate researchers of the Institute of Market Economy of the State Council Development Research Center, Su Nuoya is an assistant researcher of the Institute of Market Economy of the State Council Development Research Center, and Wei Wang is the director and researcher of the Institute of Market Economy of the State Council Development Research Center).

Meituan Distribution Wei Wei: Instant delivery is the foundation of getting home, and the errands business has made great progress.

On the occasion of the first anniversary of the brand’s establishment, on May 19th, Meituan Distribution announced that it would upgrade its opening strategy, create more inclusive distribution services, and work with ecological partners to build new infrastructure in the future city.

When the epidemic struck, the instant delivery industry grew against the trend. During the epidemic, Meituan delivered 56.22 million orders to hospitals across the country, and at the same time absorbed 791,500 laborers to become take-away riders.

At the same time, new players such as Didi have also entered the errand business. In this regard, Wei Wei, general manager of Meituan Distribution, said that Meituan’s errand business has made great progress recently. Didi and Meituan are companies that like to try new things, and some people are willing to come in, indicating that the industry is still valuable.

With the implementation of the new national standard for motorcycles, Meituan has also cooperated with some energy companies. Will the rider’s transportation be unified in the future? Wei Wei mentioned that the rider’s means of transport is a part of the ecological chain and will actively cooperate with the government and enterprises.

Talking about Didi’s errand running industry: it shows that the industry still has value

In May 2019, Meituan Distribution was formally established as an independent brand, and announced the upgrade of the distribution open platform. Up to now, Meituan has 3.99 million platform active riders, covering 2,800 cities above the county level, covering more than 6.2 million categories of merchants such as restaurants, fresh food, supermarkets, bookstores and flowers.

Now, the first anniversary of the brand’s establishment, Wei Wei, general manager of Meituan Distribution, said that it will build more inclusive distribution services, digitally help 10 million stores, provide 200,000 deep distribution solutions, and continue to open up to the society to provide 3 million jobs.

During the epidemic, instant delivery became a busy industry. Wei Wei introduced that recently, the errand business has made great progress, and the epidemic has brought about changes in people’s consumption habits. On May 10th, Mother’s Day, the errand orders exceeded 1.17 million. The epidemic has made the home business and errands business press the speed-up button, and now the overall development is still very good.

For non-catering business, etc. Yang Fei, general manager of the customer department of Meituan distribution enterprise, said that we have indeed made many new attempts in catering and non-catering, and we are also expanding the upstream business flow, whether it is the expansion of flash shopping business categories or the internal Meituan shopping, including customers in various industries in the market. At present, the proportion of our non-catering categories is gradually increasing.

Many players have also started to enter the game. In March, Didi announced that it will run errands in 21 cities including Shanghai, Shenzhen and Chongqing, and the function of picking up and delivering parts in the same city will also be opened. Wei Wei told the Beijing News reporter that Didi and Meituan are both companies that like to try new things. From the perspective of business value, some people are willing to come in, indicating that this industry is still valuable.

For other players in the industry, Wei Wei said that from an internal perspective, competition is a very important factor to maintain internal vitality and innovation drive, so we don’t pay too much attention to competition, but pay more attention to what new value and plans we can bring.

The rider’s equipment is a part of the ecological chain.

What difficulties and challenges have the brand encountered since its establishment one year ago? Wei Wei introduced that the development of take-away business is demand-driven, and take-away is a closed-loop transaction at the performance end and an important end link. If there is no way to guarantee the delivery time and service experience of goods, the business model will not be established.

"The gross profit margin of retail is much lower than that of the catering industry, so the cost of supporting home must adopt a new distribution model to perform distribution in a more intensive way." Wei Wei believes that the biggest challenge is the joint construction of the digitalization of retailers and the digitalization of delivery performance of the whole platform. At present, it will take some time to polish, and our flash purchase business has also launched the "Little Picking Assistant".

The types of services such as Meituan distribution are constantly enriched. The data shows that the "cruise mode" of Meituan’s peer-to-peer distribution network reached 7.6 billion orders in 2019; "Galaxy mode" provides more customized in-store service, and the number of cooperative stores increases by 402.5%; Introduce the "warehouse-distribution integrated model" consisting of pre-small warehouse and distribution; Intelligent cupboards have been put into use in batches in Beijing, Shanghai and other cities.

Motorcycles also affect the distribution efficiency. In April 2019, the new national standard for motorcycles was officially implemented. At the same time, many enterprises have laid out "shared power exchange" business. Previously, Meituan Distribution signed a strategic cooperation with Tieta Energy. At present, 6,000 power exchange points have been laid in 150 cities across the country, which can serve nearly 160,000 riders every day.

Is the rider’s distribution and assembly unified? Wei Wei said that the new national standard for motorcycles must be actively supported from the distribution attitude of the US delegation, which is also a part of the ecological chain. It is necessary to actively cooperate with the government and enterprises, but the status quo needs an evolutionary process.

What impact will the 5G network construction bring to the distribution of the US Mission? Wei Wei believes that, firstly, 5G, AIoT and AI technologies are relatively advanced technologies, and 5G is the accelerator for the application of AI and AIoT technologies to the underlying network. At present, China is still in the process of infrastructure construction, and it will take a while. With the improvement of 5G technology capability, there will be a very large commercial application scenario for the minute-level distribution network of instant delivery in the future.

Beijing News reporter Chen Weicheng Editor Wang Jinyu proofread Junyan Zhang

A complete interpretation of the music of Guardians of the Galaxy: retro rock in the 1970s.




Entering the Music World of "Star-Lord" and Exposing the "Earth Past" of the Space Prodigal Son.

     Awesome Mix Vol.1, a collection of original songs, cleverly chose the old tape drive in the movie as the album cover. Handwritten album names, old cassettes, yellowed colors and the rigid metallic texture of the tape drive have drawn a clear line with the conventional soundtracks that show off fashion and technology. It was even suggested that Marvel Comics release the original soundtrack on tape this time. At the same time, these old songs also tell us that Star-Lord’s mother’s youth is in the vibrant 1970s in the history of western pop music.

     Let’s open Star-Lord’s carry-on treasure and see what this guy has hidden:

Blue Swede— — 《Hooked On A Feeling》

     "Fool around, fool around, fool around … …” Brainwashing rhythm comes from Blue Swede, an old band famous for covering other people’s works in the 1970s. This old song called Hooked On A Feeling was covered by B.J.Thomas, a country pop singer in the 1960s. It was in 1969 that B.J.Thomas became famous for this song. Since then, there have been few excellent works (it is worth mentioning that in 2013, this uncle played the same tune, changed this song to duet and published it again). Blue Swede, a little-known band, cooked a plate of creative cold rice in 1974, and put a hat of "labor song" on the original regular and fresh folk style, and it has been out of control ever since — — At that time, the charts could still influence the artistic life of musicians. With this song, Blue Swede won the American charts in one fell swoop and once won the charts of the Netherlands, Canada and Australia. Even in Great Britain, which has always hated Americans, it was not until Jonathan King, an old singer, made a move that he barely pushed them off the top.

     Think this song looks familiar? You are not mistaken, it once appeared in quentin tarantino’s famous work Reservoir Dogs (01: 16: 28); This song was also quoted in ally mcbeal, a popular legal soap opera in the 1990s. Although the versions quoted by different film and television works are different, they are still repeatedly mentioned after 45 years of history, which shows their timeless classic magic.